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Over the past 20 years, you could find Luly Yang impeccably dressed in streamlined, elevated outfits in shades of black, white, and gray. But recently the designer’s wardrobe, like many of ours, has evolved to include a more versatile range of colorful pieces that are equal parts vibrant and functional. This adaptation also is reflected in her collections; embracing our constantly evolving lifestyles while keeping fashion top-of-mind. “These days, there is a greater need for our clothes to take us throughout the day with ease,” she says.
Yang is known for her award-winning conceptual evening and bridal creations that, quite literally, stop traffic while on display in downtown Seattle. In 2016, she was tasked with designing the new uniforms for Alaska Airlines, and the industry took notice. In order to support the demand for her uniform services, Yang established Luly Yang Design Group — a full-service concept-to-delivery design studio for corporate branded apparel — and set up her second design studio in Kirkland. Today, she continues to create for local and global partners while maintaining her couture showroom at the base of the Fairmont Olympic Hotel. “Custom uniforms is a great way to communicate a brand’s image and personality. This mirrors the same process that I apply to my couture designs to express each client’s individuality.”
COMFORT, BUT MAKE IT FASHION
It’s no secret that shoppers are gravitating toward comfort and ease of movement as life slowly returns to normal. This is also top-of-mind for Yang, who will release Luleisure, a line of transitional pieces designed with high-functioning technical fabrics and couture fit techniques, this fall. The new collection will offer multi-occasional pieces that can go from home office to a night out including vegan leather joggers, color-blocked knit pullovers, printed sweaters, and a stylish rain jacket with a reflective, you guessed it, edgier version of her monarch butterfly print.